The European Business Awards (EBA) exists to recognize and reward excellence, best practice and innovation in companies across Europe. EBA is now in its 9th year endorsing individuals’ and organizations’ success.
Across industries, big data can produce large data sets combined with massive processing capabilities to encourage cost-reducing opportunities. Farmers are not excluded from this transformation. Big data and analytics are used to improve farming, taking advantage of advanced technology, such as unmanned aircraft – drones.
Optimization has been known as the key factor of success since the beginning of industrial production. Today, there are a large number of different software programs, which were developed for process and cost optimization in a specific field. But what about farming? Farming is a basic human activity, since it provides food and raw materials for the processing industry. Until recently, there were only partial solutions for different isolated processes in farming. There were programs for fertilizing plan calculation, programs for crop management, for dairy production, programs for farming accounting, etc., but none of these covered all aspects of optimization in farming.
Many progressive farmers in the world are constantly looking for ways to maximize their returns. Some advanced technologies like Geographic Information Systems (GIS), Remote Sensing and Global Positioning Systems (GPS) may provide new ways needed for farmers to maximize the economic and environmental benefits of precision farming.